The Future of Social Media
Grow and market your business in the new economy!

Adopting an effective social business plan today ensures success for the future.

Let us show you some of the best ways to leverage social media to maximize business success!

Learn all about Social Media 201!: Link here!

Twitter Books

Media organizations should take note of Twitter’s power to quickly reach their target consumers.” –Tim O’Reilly (@timoreilly), in a Los Angeles Times interview, March 2009  Read more!

Facebook Help

This bestselling Missing Manual has been updated to help you take advantage of everything Facebook now offers. Each page in this informative and entertaining book is designed to help  Read more!

Tactical Archives


www.uberpulse.com


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WSI – Internet en Cifras 2011


Datos estadísticos de la red, números que algunos no conocíamos, es importante saber de como esta evolucionando en cuanto a cifras este servicio que llega a todo el planeta. La Presencia en Internet es cada vez más importante y tú ya estas ahí?


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www.TheMastersOfSocialMedia.com A video “crash course” that will give you everything you need to know to use social media marketing to grow your sales, build your brand name, get more referrals and increase your sales. You’ll discover how to unleash the power of Social Networking. Learn from 14 leading experts on LinkedIn, Facebook, Twitter, Podcasting, YouTube, Squidoo and more! http


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Loic LeMeur talks about the role social media can play in marketing strategy.


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Social networking is rapidly becoming the most preferred Web 2.0 marketing tool. If you are engaged in selling your products or services online, there is plenty you can do with social networking sites to promote your business. However, the possibilities are accompanied by inevitable pitfalls. Here are a few things to keep in mind in order to raise your effectiveness when using social networking sites. Rule #1 – One site or many: While many organizations prefer to maintain their presence on several social networking sites, it can take up considerable amount of time as well as staff resources. Determine the amount of time you can spend updating your profile on each site. It’s far more effective to spend extra time and energy maintaining a high profile on one, well-chosen site rather than spend precious hours juggling different operating platforms on too many different sites. If you do choose to maintain a presence on multiple sites, make sure you assign a full-time staff to regulate your various profiles. This could include posting comments on other member’s pages, inviting other people to become friends, or accepting other friend’s requests. In the absence of regular care, your web page is sure to languish.


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When Ribena asked us to promote the goodness and British provenance of their blackcurrants, we used our social media expertise to tell the story. Tales from Ribena Farm, an integrated campaign, aimed to bring alive the fact that Ribena Squash really is made from blackcurrants grown on British farms. We used social media to recruit families who won an exclusive trip to a Ribena blackcurrant farm. We filmed the whole day and developed four short films which have been released across all our social media platforms and within a dedicated hub on Mumsnet. These films are a genuine first for both Ribena and GSK, capturing the essence of the brand in a unique way and putting Mums at the heart of the brand’s content. www.brassagency.com


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This video show how Brass developed a pioneering social media campaign for first direct that helped to differentiate the bank from the rest of the industry in the wake of the credit crunch. By showcasing what people were actually saying about them across a vast range of social media, and inviting discussion, the bank demonstrated effectively that it was both open and honest. This innovative social media marketing strategy was a great success and was awarded an eConsultancy Innovation Award for online PR in 2009. To find out what the Brass Agency can do for you, click www.brassagency.com


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Learn from Newt Gingrich’s Twitter FAIL!


You might not be a social media expert IF…Your Twitter following is not growing OR your following has increased by 10′s of 1000′s in days…BOT alert! Show some love and please SUBSCRIBE! *KISS* KISS is setting the standards for successful and ethical social media and online marketing! Join us today…Follow, Like, Connect! kisssocialmediamarketing.com http facebook.com Enroll today in the KISS Training Academy! instantpresenter.com We are social media marketing providers for celebrities, international corporations and small businesses of every industry you can imagine!


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The Herb Chambers Companies announce that Rhonda Araujo-Smith, a resident of Providence, RI, is the lucky grand-prize winner of the “Experience the Difference” social media contest sponsored by the Herb Chambers Companies. The number 13 proved to be lucky for Araujo-Smith, a member of the Providence Police Department and the personal driver for Providence Mayor Angel Taveras. Her name was randomly selected as the grand prize winner during week 13 of the summer-long contest. Rhonda found out about the contest when visiting the Herb Chambers Honda dealership in Seekonk while shopping for a vehicle for her daughter. She signed up on Facebook when she returned home, and ultimately was the very lucky winner of the grand prize — a private helicopter tour of Boston and the coastline hosted by Herb Chambers himself in his private helicopter – PLUS a dinner at Davio’s in Boston, taken there and back in a chauffeur-driven Mercedes. When the big day arrived, Rhonda and her husband, Anthony, arrived at the Herb Chambers Companies headquarters in Somerville, met with Herb and took off on their sunset helicopter tour from the rooftop helipad. Upon their return, they called their aerial tour of Boston with Herb “absolutely amazing.” Launched in early July, the 13-week social media marketing campaign focused on generating a new channel for customer feedback and increasing the social media presence of Herb Chambers Companies – specifically building the number of “likes” for Herb Chambers


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Social Media Revolution – The GrubLife Group


www.thegrublifegroup.com – our website! http – our facebook! vimeo.com – our vimeo! The GrubLife Group is a social media marketing firm that works with businesses to control the conversation about their brand online. We focus on design, communication management, and new fan/client solicitation and engagement. We produce original content, video scripting, and production and activation and implementation of marketing campaigns. We help companies navigate the social media waters intelligently and strategically. Video Credits: Ryan Ivanoff – Director / Co-Writer Michael Cafarelli – Animator Liz Degen – Graphic Designer Yaron Walfish – Co-Writer Transcript: Ever think about elevating your business into the next level? Would you like the word “recession” to become irrelevant? Would you like to build an army of raving loyal customers who can’t wait to tell all their friends about your business… Of course you would! Who wouldn’t? Businesses have always used creative ways to advertise in: Magazines, Radio, and TV But there’s huge problem… Traditional advertising media is on the decline. Fewer and fewer people are reading the newspaper. Fewer are listening to radio. So what can you do to prevent your business from flat lining? SOCIAL MEDIA. Social Media is the wave of the future. Social media will take you to the next level. But, how can it add money to your bottom line? Let’s rewind to the beginning. The Internet and the old media, were one in the same. People came, they saw


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www.GaiaMediaGroup.com. A short introductory guide to Social Media Marketing by Gaia Media Group, based in Ridgefield Connecticut, Fairfield County. A good guide to help small businesses understand social media marketing and the benefits for their businesses.


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Ali G goes to a protest……


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